🏡 Introduction

Choosing a home is more than just picking four walls — it’s about choosing a safe, thriving environment for your family. If you’re exploring real estate projects in Gwalior, 2025 brings excellent choices with modern amenities, strong infrastructure, and community-centric living.

Let’s take a closer look at where families are moving and why.

👨‍👩‍👧‍👦 What Makes a Real Estate Project Family-Friendly?

When looking for family homes, these elements are essential:

• Proximity to schools & hospitals
• Parks and safe play zones
• Gated community with 24×7 security
• Spacious homes with modern designs
• Access to markets and public transport

✅ Projects that cater to both lifestyle and convenience are in high demand among families in Gwalior.

🌇 Why Gwalior is Attracting More Families

In 2025, Gwalior is witnessing:

• Migration from nearby towns and cities
• Job opportunities in IT, education, and services
• Better infrastructure under the Smart City mission
• Increasing presence of reputed schools and hospitals

These factors are turning Gwalior into a family-friendly residential hub.

🏘️ Top Real Estate Projects in Gwalior (2025)

While many new developments have popped up, only a few truly meet the standards for family living. Here are the top picks:

1. DB City, Sirol Road

• 2, 3 & 4 BHK options
• Clubhouse, kids play area, gym, jogging track
• Top-tier security and maintenance
• Premium construction & RERA approved

2. Suncity Heights, Tansen Nagar

• Mid-range family apartments
• Good school proximity
• Decent amenities and rental options

3. Omaxe City, Shivpuri Link Road

• Integrated township model
• Green surroundings with basic facilities

🎯 Still, DB City remains the most balanced and family-focused choice in terms of location, price, amenities, and builder credibility.

🏡 DB City Gwalior – Where Families Thrive

DB City has positioned itself as the go-to choice among real estate projects in Gwalior for families, offering:

• Gated township with 24×7 surveillance
• On-campus school and shopping zone
• Kids’ play area, landscaped gardens, and senior citizen zone
• Proximity to hospitals, schools, and temples
• Planned community living with green spaces

🖼 Image Suggestion: DB City kids’ park view (alt text: “Real Estate Projects in Gwalior – DB City Family Amenities”)

✅ Amenities to Look for in Family Homes

Here’s a checklist for selecting family-centric real estate projects:

• ✅ RERA registration & builder credibility
• ✅ Quality of construction
• ✅ Noise-free, pollution-free environment
• ✅ Future resale value and rental demand
• ✅ Community-building features

🔗 Internal & External Links

• Visit DB City Official Site
• RERA MP Project List

🏁 Final Thoughts

If you’re planning to settle down with your loved ones, now’s the perfect time to invest in real estate projects in Gwalior. DB City stands out as the ultimate destination for families — with thoughtful design, world-class amenities, and a safe, nurturing community.

🏡 Book a visit to DB City today and explore your family’s future home!

📍 Introduction

Buying a home is one of life’s biggest milestones, and for families in Gwalior, 3 BHK flats in Gwalior have become the most sought-after property type in 2025. Spacious, practical, and future-ready, 3 BHK homes in premium townships like DB City Gwalior offer unmatched advantages — both for living and investing.

1️⃣ Rapid Infrastructure Development

Gwalior is transforming rapidly with smart city projects, improved roads, and expanding connectivity. Buying 3 BHK flats in Gwalior now ensures you benefit from this growth — especially in locations like Sirol Road and the City Centre, where DB City is strategically located.

🏗️ Did you know? Gwalior was ranked among the top smart cities for infrastructure execution in 2024.

2️⃣ Ideal for Modern Indian Families

3 BHK flats are perfect for nuclear and joint families alike. Whether you need a guest room, a study, or simply more space for your growing family — 3 BHK flats in Gwalior provide the flexibility today’s buyers need.

📦 DB City’s 3 BHK layout includes balconies, utility areas, and smart space planning for modern living.

3️⃣ Higher ROI & Long-Term Investment Value

Real estate data shows that 3 BHK flats in Gwalior have appreciated significantly in the last 3 years. These units are more in demand than 1 or 2 BHKs due to their usability and resale value.

Pro Tip: Choose projects like DB City with ready-to-move options and legal transparency for better returns.

4️⃣ Premium Lifestyle Amenities

Modern gated communities offer more than just a flat. 3 BHK flats in DB City Gwalior come with access to:

• Clubhouse & gym
• Landscaped gardens
• 24×7 security
• Children’s play zones
• Smart parking

These add significant lifestyle value and make day-to-day living more comfortable and secure.

5️⃣ Affordable Luxury in 2025

While cities like Indore and Bhopal have already seen a price rise, 3 BHK flats in Gwalior are still priced competitively — making it the perfect time to invest.

📉 With home loan interest rates still favorable, this is your window to buy big without burning your savings.

✅ Internal & External Resources:

• Learn more about DB City Gwalior’s project overview
• Why Gwalior is a real estate hotspot – Times Property

🏁 Conclusion

Whether you’re looking for a spacious family home or a profitable asset, 3 BHK flats in Gwalior — especially in DB City — deliver the perfect balance of location, price, and potential. Start your 2025 journey with a home that grows with you.

🗝️ Book your 3 BHK flat at DB City Gwalior today — Smart investment, smart lifestyle.

📍 Introduction

In 2025, the demand for luxury apartments in Gwalior is rising rapidly, fueled by evolving lifestyle preferences and urban infrastructure upgrades. For those seeking a blend of comfort, exclusivity, and convenience, premium homes like DB City Gwalior offer a new standard of modern living.

🏢 Whether you’re buying for personal use or investment, luxury apartments in Gwalior deliver unmatched value.

🏙️ What Defines Luxury Apartments in Gwalior?

Luxury today goes beyond marble flooring and designer fittings. It’s about location, layout, amenities, security, and community experience. In Gwalior, luxury apartments offer:

• Central locations like Sirol Road or City Centre
• Ultra-modern architecture and interiors
• Green spaces, fitness zones, and smart home features
• Limited-residency towers for privacy

These are not just flats, but elevated lifestyles.

📈 Why Gwalior is Embracing High-End Living

As Gwalior grows into a Tier-2 powerhouse, there’s a visible shift in homebuyers’ preferences. Families, professionals, and NRIs now seek premium spaces that offer long-term quality and status.

🏆 In 2024, Gwalior recorded a 28% rise in demand for gated luxury communities.

🏡 DB City – Benchmark for Luxury Apartments in Gwalior

DB City is redefining luxury living in Gwalior with its thoughtfully designed apartments, sustainable construction, and lifestyle-focused amenities. Here’s what makes it stand out:

• Strategic location near key schools, hospitals, malls
• High-rise towers with panoramic views
• Exclusive 3 & 4 BHK units with modular kitchens, designer washrooms
• Vastu-compliant architecture

🛎️ Premium Amenities Offered by DB City

Living in luxury apartments in Gwalior like DB City means you get:

• Infinity swimming pool & gym
• Clubhouse with indoor games
• Jogging tracks & landscaped gardens
• Smart access, CCTV, and 24/7 security
• Dedicated parking and visitor management system

📷 Image Suggestion: Swimming pool and clubhouse area (alt text: “Luxury Apartments in Gwalior – DB City Amenities”)

👨‍👩‍👧 Who Should Invest in Luxury Apartments?

• Professionals relocating to Gwalior for career opportunities
• NRIs looking for premium properties in their hometown
• Investors seeking high-rental yielding properties
• Families desiring lifestyle upgrades

With future-ready infrastructure and real estate demand climbing, luxury apartments in Gwalior offer both comfort and capital appreciation.

🔗 Internal & External Links

• DB City Gwalior Official Website
• Economic Times – Tier-2 Cities See Surge in Luxury Housing

🏁 Conclusion

Luxury living is no longer exclusive to metros. With its booming infrastructure and demand, luxury apartments in Gwalior like those in DB City offer the perfect blend of comfort, class, and convenience. Make a lifestyle decision that’s also a smart investment.

✨ Explore DB City Gwalior — Where Luxury Meets Lifestyle.

Introduction

Gwalior, a city that blends rich history with modern growth, has become an emerging hub for real estate investment. Over the years, the city has witnessed a transformation in its infrastructure, leading to increased demand for both residential and commercial properties. With affordable property prices, strategic location, and a growing urban landscape, Gwalior presents an ideal investment opportunity in 2025. Whether you are a first-time homebuyer or a seasoned investor, Gwalior has something to offer for everyone. This blog explores the best property in Gwalior to invest in 2025 and outlines why Gwalior is the right place for your next investment.

Why Gwalior?

Before diving into specific properties, it’s important to understand why Gwalior stands out as an investment destination in Madhya Pradesh.

1. Strategic Location

Gwalior is centrally located in India, making it a key location for connectivity. The city is well-connected to neighboring cities like Delhi, Agra, and Bhopal through road, rail, and air networks. This connectivity attracts both residential and commercial investment, enhancing its real estate appeal.

2. Growing Infrastructure

Gwalior is rapidly developing with ongoing infrastructural projects. The city’s strategic vision includes the Gwalior Smart City Project, road expansion, flyovers, and improved transportation. These developments are set to increase property values, making it a lucrative option for investors.

3. Affordable Property Rates

Compared to other metropolitan cities, Gwalior offers more affordable property rates. This price advantage allows investors to acquire larger properties or more units for the same budget compared to cities like Indore, Bhopal, or Delhi.

4. Demand for Quality Living Spaces

With Gwalior’s population growing and its economy expanding, there is a rising demand for modern residential spaces. Properties that offer amenities like security, open spaces, and recreational areas are becoming increasingly popular, providing great investment opportunities.

Top Investment Properties for 2025 – Best Property in Gwalior to Invest in 2025

Now, let’s explore the best properties in Gwalior to invest in 2025. The following properties are ideal for investment due to their location, amenities, and future growth potential.

1. DB City Gwalior

DB City Gwalior is one of the top choices for real estate investment in Gwalior in 2025. This luxurious project is developed by Divine Housing Development Company and offers a range of residential and commercial properties. The project features 3 and 4 BHK apartments designed with modern architecture and premium amenities, making it perfect for both buyers and investors.

Why Invest in DB City Gwalior?

• Luxury Living: DB City provides a variety of lifestyle amenities, including parks, shopping areas, and community spaces.
• Prime Location: Located near Sharda Balgram, the project has easy access to key areas of Gwalior, including hospitals, educational institutions, and business districts.
• High ROI Potential: With the constant rise in demand for quality living spaces, DB City promises significant appreciation in property value in the near future.

2. Shree Radhe Heights

For investors looking for an affordable yet high-quality residential option, Shree Radhe Heights is a great pick. This project offers 2, 3, and 4 BHK apartments in a peaceful neighborhood, designed for comfort and modern living. It is perfect for those looking for a blend of luxury and affordability.

Why Invest in Shree Radhe Heights?

• Affordable Luxury: The apartments at Shree Radhe Heights offer a perfect balance of luxury at competitive pricing, making it an excellent option for budget-conscious buyers.
• Great Location: The project is situated near major transport hubs and shopping centers, providing easy access to essential amenities.
• Future Growth Potential: With the growing demand for affordable housing, properties in this project are expected to see an increase in value over the next few years.

3. Prestige Residency

Prestige Residency is another prominent property in Gwalior that promises to deliver both value and comfort to homeowners. This residential project offers spacious 2, 3, and 4 BHK apartments designed with modern facilities and high-end specifications. Located in a well-connected area of the city, Prestige Residency caters to families, professionals, and investors alike.

Why Invest in Prestige Residency?

• Modern Amenities: The project includes a gym, swimming pool, clubhouse, and ample green spaces, offering a perfect living environment for families and professionals.
• Growth-Oriented Location: Prestige Residency is located in a fast-developing area, making it a prime spot for long-term investment.
• High Return on Investment (ROI): The project is expected to see an appreciation in value, especially as surrounding infrastructure continues to develop.

4. Mahalgaon Residential Projects

Focus Keyword: Mahalgaon Gwalior Residential Projects

Mahalgaon is one of Gwalior’s most sought-after residential areas. This locality offers several new residential developments that cater to the growing demand for modern housing at affordable prices. The area provides a peaceful environment with easy access to major parts of the city.

Why Invest in Mahalgaon?

• Peaceful and Green Environment: Mahalgaon offers a calm, serene environment ideal for families looking for a peaceful life.
• Affordable Pricing: Properties in Mahalgaon are priced affordably, offering good value for money.
• Future Development: As Gwalior expands, Mahalgaon is expected to see an increase in property value due to its proximity to new infrastructure developments.

Conclusion

Investing in real estate in Gwalior in 2025 is a smart decision due to the city’s strategic location, affordable property prices, and rapid development. Projects like DB City Gwalior, Shree Radhe Heights, Prestige Residency, and properties in Mahalgaon present excellent investment opportunities for those seeking both short-term and long-term gains. As the city continues to grow, these properties are expected to appreciate in value, providing investors with significant returns on their investments.

Whether you’re looking for luxury living, affordable housing, or high-potential commercial properties, Gwalior has something for everyone. Now is the perfect time to invest in the best property in Gwalior to invest in 2025 and secure your financial future.ential locations in Gwalior. It features premium apartments and duplex houses with all necessary amenities.

📍 Introduction

Looking to buy property in Gwalior? You’re not alone. In 2025, Gwalior is becoming a magnet for homebuyers and real estate investors alike. Thanks to infrastructural development and smart city progress, several localities now offer excellent ROI and liveability.

Let’s dive into the most promising areas to consider this year.

🚀 Why Gwalior is a Real Estate Hotspot in 2025

Gwalior is seeing:

• Consistent property appreciation (avg. 15–18% YoY)
• Growing demand from professionals, NRIs, and families
• Rapid infrastructure development through Smart City Mission
• New educational, medical & commercial hubs emerging

These factors make now the ideal time to buy property in Gwalior.

📍 Top 5 Localities to Buy Property in Gwalior

Here are the best-performing areas in 2025:

1. Sirol Road

Home to premium townships like DB City, this area offers excellent connectivity, wide roads, and a clean residential environment.
➡️ Ideal for: Families, long-term investors.

2. City Centre

The commercial core of Gwalior, with top schools, malls, hospitals, and proximity to the railway station.
➡️ Ideal for: Working professionals and high-footfall businesses.

3. Tansen Nagar

An established locality with well-developed infrastructure and strong resale value.
➡️ Ideal for: Mid-budget buyers and NRIs.

4. Gole Ka Mandir

Known for affordable plots and flats, this area offers great rental yield potential.
➡️ Ideal for: First-time buyers and investors.

5. Shivpuri Link Road

Rapidly developing with multiple new projects, this is a future-ready zone.
➡️ Ideal for: Long-term investment with appreciation potential.

🏡 DB City Gwalior – Perfectly Positioned for Growth

Located on Sirol Road, DB City is in one of Gwalior’s top real estate corridors. With features like:

• Gated township with modern 2, 3 & 4 BHK flats
• Proximity to schools, markets, and hospitals
• Smart amenities like gym, pool, clubhouse
• Strong appreciation and rental demand

…it’s one of the smartest choices for those looking to buy property in Gwalior.

🏞️ Image Suggestion: DB City location map view (alt text: “Top Localities to Buy Property in Gwalior – DB City Location”)

✅ Tips for Choosing the Right Locality

• Research future infrastructure plans in the area
• Check RERA registration of the project
• Visit during different times of day
• Look for rental yield & resale potential
• Prioritize builder reputation

💡 Pro Tip: Projects like DB City are ideal because they offer both value and lifestyle within city limits.

🔗 Internal & External Links

• Explore DB City Gwalior
• Gwalior Smart City Progress

🏁 Conclusion

Choosing the right locality is the first and most important step when you plan to buy property in Gwalior. With high-growth areas like Sirol Road and premium projects like DB City Gwalior, 2025 is the right time to act.

🏡 Book your site visit today and discover why smart buyers are investing in DB City.

📍 Introduction

If you’re thinking of growing your wealth through real estate, real estate in Gwalior in 2025 offers the perfect opportunity. Gwalior is now among the fastest-growing Tier-2 cities in India, fueled by infrastructure upgrades, smart city developments, and rising buyer demand.

🏘️ Whether you’re buying for rental income or future appreciation, Gwalior is on every smart investor’s radar.

📈 The Rise of Real Estate in Gwalior

Over the past five years, Gwalior has witnessed a significant surge in property development:

• New residential townships
• Increased demand for 2 & 3 BHK flats
• Rise in commercial investments
• Development around education and healthcare hubs

These trends indicate a healthy real estate ecosystem with sustainable returns.

🏙️ Smart City Mission: A Catalyst for Growth

Thanks to its inclusion in India’s Smart Cities Mission, Gwalior has seen:

• Improved road connectivity
• Digital infrastructure integration
• Better public transportation
• Water and sanitation upgrades

All of these enhance liveability and increase the value of real estate in Gwalior — particularly in well-planned projects like DB City.

🚀 In 2024, Gwalior received ₹1,200+ crore for smart city projects.

💰 Affordability & Appreciation – A Rare Combo

Gwalior offers properties that are still affordable compared to Indore or Bhopal, but they’re rising in value due to:

• Influx of job opportunities
• Education institutes expansion
• Rise in NRIs buying homes
• Growing rental market

The average property price in prime areas increased by 17% YoY in early 2025.

🏡 DB City: The Investment Hotspot

If you’re exploring real estate in Gwalior, DB City is one of the most promising projects to consider.

Here’s why:

• Prime location with seamless connectivity
• Gated community with premium amenities
• Affordable 2, 3 & 4 BHK configurations
• Strong resale and rental potential
• RERA-registered and trusted developer

📷 Image Suggestion: Aerial view of DB City township (alt text: “Real Estate in Gwalior – DB City Township View”)

📍 Key Areas to Watch in 2025

Some of the most lucrative real estate zones in Gwalior include:

• Sirol Road – Educational & residential hub
• City Centre – Fastest-growing commercial zone
• Gole Ka Mandir – Ideal for rental properties
• Tansen Nagar – Well-established locality
• Shivpuri Link Road – Emerging development corridor

🔗 Internal & External Links

• Visit DB City Gwalior
• Gwalior Smart City Official Site

🏁 Conclusion

With a growing economy, strong infrastructure, and rising demand, real estate in Gwalior is an opportunity you shouldn’t miss in 2025. Whether you’re a first-time buyer or a seasoned investor, DB City Gwalior is the place to secure your future — today.

📞 Book a site visit today and see why smart investors are choosing DB City.

📍 Introduction

Buying your dream home doesn’t always mean stretching your budget. In 2025, several affordable housing projects in Gwalior are offering premium amenities, smart layouts, and excellent connectivity — all without breaking the bank. Whether you’re a first-time homebuyer or an investor, this guide will help you explore top budget-friendly projects like DB City Gwalior.

🏘️ What is Affordable Housing in Gwalior?

Affordable housing refers to residential units priced within the budget of middle-income families. In Gwalior, this typically includes:

• 2 BHK or compact 3 BHK flats
• Pricing between ₹25–45 lakhs
• Locations well-connected to city hubs
• Access to essential amenities

The government’s push for “Housing for All” and PMAY benefits make these projects even more attractive.

🕒 Why Now is the Best Time to Invest

Here’s why 2025 is ideal for purchasing in affordable housing projects in Gwalior:

• Low home loan interest rates
• RERA-regulated and approved projects
• Increasing rental demand from working professionals
• Long-term price appreciation due to smart city development

📈 Gwalior’s affordable housing market saw a 22% YoY increase in buyer interest in Q1 2025.

🏢 Top Affordable Housing Projects in Gwalior

While there are multiple options in the market, not all deliver on quality and transparency. Projects like DB City stand out due to their:

• Clear legal documentation
• Smartly designed floor plans
• Trust of a reputed builder
• Timely possession commitment

Other areas with active affordable housing developments include Sirol Road, Gole Ka Mandir, and Shivpuri Link Road.

🏡 DB City – Premium Homes at Budget Prices

DB City is setting benchmarks for affordable housing projects in Gwalior by offering:

• Spacious 2 & 3 BHK flats starting from ₹32 lakhs
• Gated community with clubhouse, gym, and more
• Proximity to schools, hospitals, and commercial hubs
• RERA-approved project with transparent pricing

🏠 Image Suggestion: DB City 2 BHK apartment interior (alt text: “Affordable Housing Projects in Gwalior – DB City Flat View”)

✅ Benefits of Choosing Affordable Homes

• ✅ Lower EMIs and flexible loan options
• ✅ High rental yield potential
• ✅ Great for first-time buyers and nuclear families
• ✅ PMAY subsidy benefits (if applicable)

Affordable homes ensure long-term stability without over-leveraging your finances — perfect for young couples, retirees, and even NRIs returning to their roots.

🔗 Internal & External Links

• Explore DB City Affordable Units
• PMAY Scheme Info on gov.in

🏁 Conclusion

Affordability no longer means compromising on comfort. With the rise of well-planned, well-connected communities like DB City, affordable housing projects in Gwalior are redefining what it means to buy within budget — with style, security, and smart investment value.

💼 Ready to own your dream home at an affordable price? Visit DB City Gwalior today.

Introduction

The city of Gwalior is becoming a prominent destination for real estate investment, with modern residential projects catering to evolving lifestyles. Among the various options available, DB City Apartments have emerged as a top choice for homebuyers seeking quality, affordability, and an upgraded lifestyle. Offering a perfect blend of location advantages, luxurious amenities, and community living, DB City ensures an ideal living environment for families and individuals alike.

Prime Location Advantage

DB City Apartments are strategically located near City Centre Hurawali Road, one of Gwalior’s prime areas. This ensures seamless connectivity to major parts of the city, making daily commutes easy and efficient. The project’s proximity to schools, hospitals, shopping malls, and business hubs further enhances its appeal. Whether you’re a working professional or a family-oriented buyer, DB City offers convenience at its finest.

Additionally, its location amidst greenery and away from the hustle and bustle of the city provides residents with a serene and peaceful environment, making it a haven for those looking to escape urban chaos without compromising on connectivity.

Modern Amenities That Redefine Living

DB City stands out for its thoughtfully designed amenities that cater to the diverse needs of its residents. The project goes beyond just offering homes—it provides a lifestyle.

1. Lifestyle and Fitness Facilities
   • Clubhouse and Gym: Residents can enjoy a fully equipped clubhouse and modern fitness centre to stay active and socialize.
   • Swimming Pool and Sauna: Perfect for relaxation and recreation.
2. Sports and Recreation
   • A jogging track, cricket pitch, and badminton court ensure there’s something for fitness enthusiasts of all ages.
3. Green Living
   • Landscaped gardens and walking trails promote eco-friendly living, while rainwater harvesting systems reflect the community’s commitment to sustainability.
4. Essential Amenities
   • Security features like 24/7 surveillance, intercom systems, and gated access ensure residents’ safety.
   • Advanced sewage treatment plants and adequate parking spaces enhance the overall functionality of the community.

These amenities not only make DB City Apartments comfortable but also elevate the quality of life for its residents.

Affordable Luxury

DB City Apartments are designed to provide luxury at a competitive price, making them accessible to a wide range of buyers. The project offers:

• 2 BHK Apartments: Spacious homes with a super built-up area of 1262 sq. ft.
• 3 BHK Apartments: Larger configurations with a super built-up area of 1565 sq. ft.

Both configurations come equipped with modern interiors, including vitrified tiles, laminated wooden flooring, and modular kitchens. The thoughtful design ensures efficient utilization of space while maintaining aesthetic appeal.

By combining premium features with reasonable pricing, DB City bridges the gap between affordability and a high-end lifestyle, making it an attractive investment option for first-time buyers and seasoned investors.

A Vibrant Community

One of the standout features of DB City is its emphasis on community living. The project is more than just a residential space; it is a vibrant neighbourhood where residents can form meaningful connections.

1. Family-Friendly Environment
   • With dedicated children’s play areas and open spaces, the community caters to the needs of growing families.
   • Regular events and social gatherings foster a sense of belonging among residents.
2. Secure and Inclusive Living
   • Gated access and advanced security systems provide peace of mind.
   • The inclusive design of the apartments ensures that people of all age groups can enjoy a comfortable lifestyle.

Living in DB City Apartments means becoming a part of a close-knit, supportive community that values relationships and shared experiences.

Why Choose DB City Apartments?

Here’s a quick recap of why DB City Apartments should be your top choice in Gwalior:

• Prime Location: Excellent connectivity and serene surroundings.
• Modern Amenities: A wide range of features for recreation, fitness, and sustainability.
• Affordable Luxury: High-end homes at reasonable prices.
• Community Living: A vibrant and secure neighbourhood perfect for families.

Conclusion

DB City Apartments in Gwalior redefine the concept of urban living by offering a harmonious blend of comfort, convenience, and luxury. Whether you’re looking for a home for your family or a lucrative real estate investment, DB City promises to deliver unmatched value.

Take the next step toward your dream home. Visit DB City Apartments today or explore more details on dbcitygwalior.in. Schedule a visit and experience the lifestyle you deserve.